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Wednesday, October 17 • 11:00am - 12:00pm
Non-Traditional Catalysts of Breaking an Artist

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These panelists have had heavy hands in breaking artists in this tough new climate. Hear specific guidance and ideas on unique promotions and unorthodox campaigns relating to radio, touring, marketing and digital efforts.

Panelists
avatar for Fred Feldman

Fred Feldman

Started Triple Crown in 1997.
avatar for Benjy Grinberg

Benjy Grinberg

Benjy Grinberg
PJ

Pete Johnson

Started playing in bands in NYC when I was 18. I ended up wanting to learn the business side,and got a job,in the Arista Records mailroom. I learned the business from the bottom up,eventually getting into the Sales marketing Distribution side,by working for Rykodisc,as an assistant Sales Rep,then getting to be a full sales rep for Twinbrook distribution( K-TEL records, Priority records,Strictly Rhyth)Then Brunswick Records,finally Select-o-Hits... Read More →
avatar for Matt Ostrower

Matt Ostrower

Matt Ostrower is the Director of Artist Partnerships & Programming at Pandora and is instrumental in creating innovative programs that enhance the listening experience. | | Matt currently leads the Artist Partnership & Programming (APP) team that drives success across multiple elements of artist development, branded content, marketing and strategy. By building and leveraging strategic partnerships, he develops creative solutions that... Read More →
avatar for Travis Yetton

Travis Yetton

Travis Yetton graduated from the University of Utah with a BA in Marketing. He now heads up marketing and brand management efforts for the Sensibility Music family (Sensibility Management, Sensibility Songs, Sensibility Recordings). Sensibility's flagship artist, The Civil Wars, received two Grammy Awards for their debut album, Barton Hollow, which has now sold over 500,000 copies in the US.


Attendees (103)