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Wednesday, October 17 • 3:30pm - 4:30pm
Fan-durance: Sourcing Funding from Fandom

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"Direct to Fan" is proving to be a compelling strategy for young artists, but there are many hurdles to overcome. How can artists unite their fanbase to build a revenue stream? We’ll reveal the newest case-study pitfalls to beware of and specific methods and tools that work.

Panelists
avatar for Karen Bair

Karen Bair

A product of the Manchester music scene, Bair got her start in radio and discovered and helped sign multi-platinum, artist Gabrielle. Bair moved to New York working for Polygram Records in the 90's, working with artists such as Portishead, Orbital, and Rammstein. During the early... Read More →
avatar for Scott Englund

Scott Englund

Scott hails from the suburbs of Chicago and graduated from NYU in the Music Business program. But before that, he took on an internship at a young startup called FanBridge, where he learned the ins and outs of how artists and bands should make the most of their online presence. He... Read More →
avatar for Kendel Ratley

Kendel Ratley

Kendel Ratley is Kickstarter's Director of Marketing and Outreach. She focuses on implementing Kickstarter's mission in the real world via events, community relations, and helping artists conceptualize projects. Kendel has spent a decade marketing NYC music and tech start-ups. She... Read More →
avatar for Gustavo Rodriguez

Gustavo Rodriguez

Gustavo Rodriguez is Director of Creative Development at RocketHub, "The World's Funding Machine". The company has been featured in the Rolling Stone, The New York Times, NPR, Billboard, Variety, CNN, The Washington Post, ABC News, USA Today, etc. while helping thousands of artists... Read More →
avatar for Benji Rogers

Benji Rogers

Co-Founder/CEO & Co-Founder, PledgeMusic/dotBlockchain Music
Benji Rogers is a British-born, New York-based entrepreneur, technologist, musician, and the CEO and co-founder of the dotBlockchain Music Project. A pioneer of the direct artist-to-fan model of music distribution, Rogers founded PledgeMusic in 2009, which is now one of leading artist-to-fan... Read More →
avatar for Jason Walsmith

Jason Walsmith

Jason Walsmith is a founding member of the near 2 decade old band The Nadas. The iowa based band starting as a college pastime and is now a lifelong career. The Nadas have played over a thousand shows around the US and produced over a dozen records and DVDs. In his spare time Jason... Read More →


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